Change Serviceplan launches a new contactless payment campaign for Blik.

Change Serviceplan launches a new contactless payment campaign for Blik.
Effie 2021

Change Serviceplan launches a new contactless payment campaign for Blik.

Tomasz Kot, the main character of the latest campaign, will be convincing people to use contactless payments with BLIK. In spots he shows users how easy it is to pay with BLIK by contactless. 

Contactless payment with BLIK is two simple and impressive steps that anyone can master. And steps are dance, after all. This association was used to create unusual and memorable instructions for use of the new BLIK function. Our guide is Tomasz Kot, whose catlike movements and rhythmic vocals perfectly explain how it works: unlock and move closer. Thanks to the idea coming so directly from the product, we've created a very attractive, catchy and eye-catching campaign, which will surely bring even more clients closer to BLIK.

 

 

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